Scientists Tested 327 People on Mukbang Videos

Scientists Tested 327 People on Mukbang Videos

If you’ve never heard of mukbang, your kids probably have. The videos rack up over 30 billion views annually on YouTube, with millions more scrolling past on TikTok. The premise sounds bizarre: watch someone else eat massive quantities of food while they chat...
The “House Burping” Trend, Explained

The “House Burping” Trend, Explained

Your German neighbor throws open every window at 7 a.m. in January. You think they’ve lost their mind, they think you’re slowly poisoning yourself. Welcome to “house burping,” the latest wellness trend that’s been standard practice in...
Why Smart People Keep Falling for Fake Online Ads

Why Smart People Keep Falling for Fake Online Ads

That designer handbag for $47 looks too good to be true because it is. Last year alone, Americans reported losing $12.5 billion to fraud, according to recent Federal Trade Commission data, and fake online ads are a massive part of the problem. A December Reuters...
The Mushroom That Makes You See Mini People

The Mushroom That Makes You See Mini People

You’re eating mushroom soup. Suddenly, hundreds of tiny people — maybe two centimeters tall, dressed in bright clothing — start marching across your tablecloth. They jump into your bowl. They swim around. They cling to your spoon. You’re not dreaming....
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